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Driving revenue and better customer experience with Intent Messaging

Increasing revenue and match rate

21

lift in revenue over competitor program (authenticated only)

77

match rate (known email subscribers)

60

increase in revenue generated over authenticated alone

Unlocking new revenue and improving customer experience

Dissatisfied with their previous email provider, a specialty retailer drove revenue and improved customer experience with Epsilon's Intent Messaging.

Demonstrating the value of Intent

Epsilon implemented Intent tags, managed audience selection and deployment activities across five abandon program types, and orchestrated a light-box experience to acquire more email subscribers.

Expanding to unauthenticated audience

Epsilon helped the retailer expand to unauthenticated audience with CORE ID, resulting in increased reach of 145% over authenticated alone.

Creating a strong relationship

Epsilon's transparency and willingness to partner with the retailer as an extension of their team solidified a strong relationship.

Driving maximum client value

Epsilon's pricing model and absolute transparency created more value for the client, even at lower deployment volumes.

With Intent Messaging, part of Epsilon's Messaging solution, you’ll talk to your customers in an authentic way—reaching them in the owned channels they prefer in the moments that matter most.

Are you ready to break through?

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CONNECTING ONLINE AND OFFLINE DRIVES ROI FOR WOMEN'S RETAILER