Shoppers have endless options—so standing out is more important than ever. Epsilon will help your business sustain efficient growth by expanding your universe of potential consumers, taking control of each individual's experience, and creating more effective conversations harmonized across channels. That’s how you'll drive incremental sales and eliminate waste.
We’ll help you reach the best people for your brand and avoid wasting money on anyone else. With our granular knowledge of 255 million shoppers, including their offline purchases at the UPC level, we’ll help you reach everyone right for your brand.
Show each shopper products, messages and offers based on their most recent actions and purchases. And we’ll keep you connected with them for years, so your conversations will evolve as their needs and preferences change.
Connect with highly qualified prospects for your brand who are most likely to turn into lifelong shoppers. This can be done at the UPC level.
Reach more of the unique shoppers who will make a big impact on your brand. We’ll help you manage person-level frequency and reach across all digital channels and formats, including display, connected TV, online video and mobile apps.
An over-the-counter pharmaceutical brand turned to connected TV (CTV) to efficiently reach new and more qualified customers than they could through linear TV.
Epsilon Retail Media is the first retail marketing platform to couple artificial intelligence with person-first identity. This single view of each shopper means better outcomes for advertisers and more sales and shopper loyalty for retailers.
Accurately match to 2–3x more verified shoppers, online and offline—including those from third-party data sets.
Through our innovative partnership with Circana, our in-flight Verified Purchase Optimization delivers digital media aligned to every individual’s purchase cycle—so you’ll only advertise to people who are ready to buy now. And you’ll learn even more about your shoppers over time, so you can evolve your messages as people change.
When you know shoppers as individuals, you’ll deliver tailored creative featuring the most relevant brands and products at the moment they're likely to buy.
