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Drive more retail by getting more relevant

With competition rising, it's vital to be the retailer that shoppers consider first. Achieve it by delivering brand experiences that are personalized to each shopper—existing or new, online or offline—that are relevant in the moment and adapt over time. That's how you drive increased spend and a lifetime of loyalty.

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Acquire more shoppers

Reach 2–3x more customers—even competitors' customers.

Reach 2–3x more customers—even competitors' customers. Reactivate lapsed buyers. Introduce shoppers into new categories. All through the largest complete in-market shopper views of 255M+ people.

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Grow loyal relationships

Deliver personalized messages in milliseconds.

Deliver personalized messages in milliseconds. Use proprietary data that continuously optimizes to when and where each shopper is most receptive to complete a purchase.

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Tie marketing impact to sales

Report on the full path to purchase.

Report on the full path to purchase. With shopper-level measurement, you'll confidently prove real marketing impact to both online and in-store sales.

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Drive new revenue streams

Epsilon Retail Media Network turns your marketing into a profit center.

Epsilon Retail Media Network turns your marketing into a profit center. Activate your partners' ad dollars to reach more shoppers—both on and off your website.

How we’re different

Reach more customers and potential buyers

Unify your data with the most complete shopper views available in the market, and activate 2–3x more people who are right for your brand. You’ll create secure connections using our industry-leading, people-based COREid, and you’ll drive outcomes with the actionable insights we provide.

Deliver 1:1 personalized experiences at scale

Every time your customers act—throughout their journeys, across all channels—you’ll use industry-leading AI to make intelligent decisions in milliseconds about who to reach, what to say to them, how and when to deliver your marketing (and when to hold back)—fueling the smartest, most efficient conversations achievable.

Drive outcomes that reduce waste and maximize impact

Measure the impact of each marketing touchpoint against actual online & offline purchases, to prove your outcomes and tie your efforts to actual conversions. You’ll get the visibility you need to optimize every impression and validate the reported results.

Benefit from a flexible, proven marketing platform

Connect with our suite of modular products that seamlessly integrate with the most complex ecosystems, whether you want to enhance your existing tech or need a full-scale transformation. Backed by our 50+ years of retail expertise, you’ll achieve the highest reach, accuracy and verified measurement to drive greater performance with reduced waste.

CASE STUDIES

See real results from our clients

ULTA BEAUTY | Messaging

Creating customer joy with personalized experiences

Learn more
WALGREENS | Loyalty

Driving healthy results for Walgreens Balance® rewards

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VALVOLINE | Epsilon Digital

Valvoline tunes up guest communications

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"Epsilon’s targeting capabilities allow us to model off the right audience, which improves our chances for conversion. It was innovative on our side from a communication standpoint—we can push the right messages to the right people."
Anahita Besson, Director of Online Marketing, L’Occitane