Open-Activation Data Clean Room

Epsilon PeopleCloud Prospect gives you a people-based view of consumers. With this power, you'll model high-performing audiences across paid and owned channels.

What you'll achieve

Analyze consumer behavior

Identify predictive triggers throughout each consumer's journey.

Score consumer propensities

Anticipate their needs and reach them at the moment they consider making a purchase.

Model & activate audiences

Create more effective and efficient audiences across channels and activate them on your preferred platform.

Measure performance

Power multi-touch attribution models, with better data and more touchpoints than you've had before.

How we’re different

ID-based data

Get a comprehensive view of each customer and prospect that aligns all their first- and third-party behavior and marketing interactions to an individual ID.

Person-level clean room

Interact with your data in a secure, privacy-based analytical environment. You and your partners will have granular access to individual consumer IDs, allowing you to model them with the highest degree of accuracy.

Real-time hub

With a trusted, real-time source of truth, your entire organization will have the most relevant consumer intelligence across all your platforms.

Predictive intent signals

Anticipate your customers' and prospects' needs using highly predictive digital intent signals, at a scale unavailable anywhere else—so you'll start interacting with them months before the competition does.