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Do more with your data to drive better outcomes

With the industry's #1 consumer database, you'll get a full view of customers and prospects—so you'll predict future buying behaviors and build a lifetime of loyalty.

We believe in the value of data

We’ve spent decades building our data assets and making strategic acquisitions to strengthen our offerings. We manage the industry’s top-ranked consumer database, with coverage of every marketable U.S. household. And we continue to optimize our customer analytics offerings through ongoing curation and development.

#1

ranked consumer database

3,000

clients across industries

40

years of experience

Know how to interact with everyone

With Epsilon Data, you’ll get a full view of customers and prospects—so you’ll predict their future buying behaviors and build a lifetime of loyalty.

Get real results with smarter, AI-powered audiences

As your customer needs change, so does the audience. Epsilon combines industry-leading, proven datasets with cutting-edge AI technology to deliver the best performing audiences every time.

Why Epsilon data

Top-ranked U.S. consumer database

With insights into 250 million U.S. consumers, we provide unparalleled coverage and breadth of consumer data.

More transactional data

Epsilon has developed the most complete set of transactional data assets to be used across all marketing channels.

The largest cooperative transactional database

Abacus is the largest cooperative database in the U.S. with more than 3,000 contributing brands in key B2C and B2B categories.

Data that represents real people

All Epsilon data is based on verified individuals and includes name and vital consumer data on virtually every U.S. consumer.

Winner, Best Data

Epsilon PeopleCloud Epsilon Digital won in the data category for the Adweek Readers' Choice: Best of Tech Awards
Read the report

Verified quality data

See how our #1 ranked consumer file compares to four main competitors with similarly positioned multi-source consumer databases.
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Where we get our data

We take data quality very seriously. That’s why we've spent decades ethically sourcing and cultivating diverse consumer data to provide the deepest consumer insight available.
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